Animatic Props List

This is the list of props out group gathered to aid us in the production of our animatic trailer. Using these props, it allows us to gain a better understanding of whether or animatic works effectively and if we there any improvements to be made, as using the props allows the animatic to be more realistic of the real trailer we are later producing.

• camera
• storyboard
• costumes
• teddy bear
• boxes
• football
• dishcloth
• vase
• flour
• make up
• laptop
• scissors
• bucket
• lace (as rope was unavailable to us)
• clock
• cross

Target Audience Mood Board

This is the mood board of the target audience of my group's horror trailer 'Delirium'. We found that our trailer would target women from around twenty to thirty years of age, more specifically mothers, who enjoy films. By aiming to appeal to a target audience, a professional trailer would boost profits, rather than trying to appeal to a wide range of people with different interests.

Initial Animatic Billing Block

This is the billing block I produced for the animatic of our horror trailer 'Delirium'. I created it to understand how to make one for practice, as from looking at other trailer examples of posters and trailers of various genres, it is suggested that a billing block in key to a realistic and professional layout.

I used a black background with white text to ensure that the poster relates to gothic tone of the horror genre the rest of the trailer embodies. This allows means it has the aspect of simplicity, which I felt was extremely important, the content may be overwhelming if the background was cluttered, which seemed to also be shown amongst other examples of billing blocks I had observed. I tried to include our group's names within the billing block, however, to maintain the realistic and professional presentation, I randomly created a number of other names to fill, as a film company would have a great deal of contributors working on a film and all of it's aspects. For the font, I searched for one that would best compare to the standard professionally used one, and found DIN Condensed. For improvement, once i had completed the billing block, I realised that the text was too small for the picture. This is a simple error that I will attempt to avoid during the production a our group's horror trailer.

Firstly I used the software of Apple Mac Pages to creates the content, aided with a professional billing block I had researched. Once this was completed, I exported the file to PDF format which I could then use preview to export to a JPEG, which allowed me to transfer the picture on to the animatic my group had created, helping to portray a professional look and give us a more realistic view of what our trailer would look like, the experience of creating it and how to improve to ensure that the trailer we create would be the best that we could achieve.

Warner Bros. Billing Block:

My Group's Initial First Attempt at a Billing Block:

Target Audience Questionnaire Results

These are the results of our questionnaire we conducted on the public to estimate an audience to target our horror film for.

The questionnaire gives our group a rough guide to which types of people best prefer our genre and other aspects of our film's content. For example, perhaps the film would appeal more to females rather than males, so that gender. This will help us with our marketing of the film (ie, poster), to ensure the film appeals to this type of person, too boost the potential profit. The understanding behind this is that by target a specific group, there will be a higher gross of sales as it is likely a good portion of that group will be attracted to the film and watch it, rather than attempting to appeal to a wide range of audience, which may lead to unpopularity.

The estimation of our target audience, from our results, is 20-30 year old females, who are mothers in particular.