(The drawn draft of my photo frame poster draft with analysis and reasoning) Include magazine images to back up.
This is my final attempt at a poster drawn draft for my group's trailer 'DELIRIUM'. I chose to navigate away from typical conventions of posters as I intended on using a character for the main image on my film magazine cover. By using an object, it differentiates my two pieces and helps me present how audiences can be attracted to a product in different ways, while also relating to what many film companies do.
The initial main image has been changed to the new image of a hand running across a picture frame on the wall of the house. This was done as I felt that the main image of the poster previously did not connect to the horror genre well enough, by which I mean it not portray the fear of the film, as there was no real sign of danger for any characters portrayed. Aswell as this it would of been extremely challenging and time consuming to create, which is something not desired when on a strict time frame for the course. It also is a shot from the actual trailer produced, linking the poster to the trailer more efficiently.
The image of the photo frame was selected to suggest the happy life the family presented had. The past tense is suggested through it being a photo and the suggestion that this happiness has ended is hinted through the blood smearing hand. The blood represents murder with the red symbolising the danger the family is in. The hand is purposely made to appear as disturbing as possible.
The dark bruises and cuts, with the jagged edges suggest the person is no stranger to pain. The nails in specific imply the origins of this character, as the sharp, black jagged nails are often associated with witch-like figures, portraying their cunning cruel nature. The hand shape itself is meant to resemble a female's hand, hinting more to the identity of the character.
When considering the position of the hand across the frame. The position of the fingers convey elements of the plot. The child is almost hidden between the index and middle figure, suggesting the figure's dominance over him, and how he is quite literally in her grasp. These fingers are the more used and so hint the figure's focus on the child. The other fingertips rest near the mother's face, implying how she is not as victim but involved. The idea behind this is that the nails are around her head, suggesting her link to the figure. Finally, the father figure is completely left. This is intentional as the character is left unaware and in the dark to the true nature and extent of the figure (the possessed mother) and even takes to videoing the disturbances to gain more knowledge. Him being left in the lighter side of the portrait against the darkness of the hand also portrays the battle between him as the saviour and the evil possessed mother over the safety of the child and themselves.
The tagline 'FEAR HER' suggests the danger the characters are in as well as connecting to the audience, almost warning them of the danger. This helps increase the fear as it associates the fictional villain as something that could hurt you in real life, and therefore is more likely to remain in the audience's memories. This is extremely valuable as a poster is a promotional device to attract the audience to watch the film in the cinemas, where the profit from ticket sales would be obtained.
The title 'DELIRIUM' suggests the insanity of the possessed mother and her ambiguous true nature and origin which the audience will be intrigued to find out during the film. The size and position of the title is purposely done to emphasize the importance of the name of the film as key information, as it is vital to the audience finding out more about the film, along with the release date of 'OCT 2015'.
Although, having said this, the poster include three set of online information,such as a web address and two social media links. This helps the modern audience stay up to date and interested in the film by using the technophilic society we live in now to access a wider audience.
There is also a billing block as this is a convention of film posters, crediting those who contributed. By making my own and adding it to the film poster, it helps to create the presentation of a professional and realistic film poster.
I was inspired by many other professional film posters, some of which were:
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